8 Tips for Effective Email Marketing
Email marketing is still one of the most effective marketing strategies today. Just open your own inbox and you’ll see. How many newsletters, special promotions, and other mass mailing letters do you receive regularly? If you’re like me, quite a few, but that’s okay! Why? Because I’ve signed up for all of them, and I do actually like reading them. The content provides value, information, and entertainment to me. Use Email Marketing in Your Business Seeing that most people do opt-in for the email newsletters they wish to receive, this is a great “in” for you as a business owner to start adding value to your customer’s lives. They’ve already said “Yes, I want to hear from you!”, so don’t feel that if you write an email newsletter, you’re somehow intruding or “selling”. Now, for good email marketing to work, and to maximize the full potential of online marketing for your…